NeurOptimal® was developed by Dr. Val Brown and Dr. Susan Cheshire Brown, who were both active contributors in the field of neurofeedback for a number of years. They encountered issues with the state of neurofeedback such as side effects, needing to move sensors mid-session, training different states of consciousness, extensive evaluation and diagnosis and client participation. Basically, the brain was told what to do to improve itself. This is how most neurofeedback systems work today. However, seventeen years ago they created NeurOptimal, which is revolutionary, effortless, no conscious participation from the client, and does not force the brain, which means no side effects. It speaks the language of the brain so the brain can make improvements naturally and unforced.